Timeless British Fragrances & Self-Care by Plum & Ashby
Immerse yourself in the refined scents of Plum & Ashby, a British brand known for luxurious home fragrances and self-care essentials. Crafted in Hampshire with natural ingredients, their hand washes, lotions, candles, and diffusers bring the serene elegance of the British countryside into your daily routine.
Thoughtfully Made
British Fragrance
Founded in 2014 by Vicky White and Freya Nicholson, Plum & Ashby was created with a clear vision - to craft beautifully considered products that enhance everyday living through scent. Drawing on backgrounds in luxury British brands, the founders developed a collection that balances traditional craftsmanship with a modern, pared-back aesthetic. Each fragrance is designed to feel distinctive yet easy to live with, offering a subtle but transportive experience.
The range spans home fragrance and body care, including candles, diffusers, hand washes and lotions, all made in England using carefully selected natural ingredients and essential oils. Inspired by the British countryside and the changing seasons, scents are layered and nuanced; from fresh, green notes to warm, woody blends - all designed to bring atmosphere and comfort into the home.
Designed for Everyday Rituals
At the heart of Plum & Ashby is a belief in slowing down and finding beauty in the everyday. Each product is created to elevate simple routines, from lighting a candle at dusk, washing hands at the kitchen sink, or unwinding at the end of the day - turning them into small, considered moments of calm.
With an emphasis on quality and longevity, the brand produces in thoughtful, limited ranges, using responsibly sourced ingredients and recyclable packaging wherever possible. The result is a collection that feels timeless and quietly luxurious, designed not to overwhelm but to sit effortlessly within the home, bringing a sense of balance, comfort and understated elegance.
Natural Ingredients & Essential Oils
Carefully selected for quality.
Made in England
Crafted using traditional expertise.
Thoughtful Design & Sustainability
100% recyclable and reusable packaging.
Plum & Ashby Frequently Asked Questions
All products are made in England, with a focus on quality craftsmanship and carefully controlled production.
Plum & Ashby uses natural ingredients and essential oils, chosen for their quality and ability to create balanced, long-lasting scents.
The scents are inspired by the British countryside, seasonal changes and natural landscapes, resulting in fresh, green and warm aromatic blends.
Yes - the brand prioritises sustainable practices, including recyclable packaging, refill options and responsibly sourced materials.